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  • Facebook Sued – Parent Doesn’t Like ‘Likes’

    05 May 2011 by Janey Bee in Facebook, Legal, Marketing

    In other Facebook news today, the social media platform is in hot water again for its marketing tactics. A father in the US is suing Facebook for not getting permission from parents or guardians before letting other users know when children ‘like’ brands.

    Scott Nastro claims Facebook is misappropriating names or likenesses of his child and other minors in promoting products or services, in what amounts to ‘unauthorised endorsement’. Clearly Scott is a very concerned parent – I’m not sure my dad would know what a ‘like’ was if it hit him with a stick.

    Nastro’s attorneys state in court documents, “Facebook Inc. appears to be continually seeking new ways to use the names and likenesses of its members, including children, for its own marketing purposes.”

    Meanwhile, Facebook has scoffed at the claims, stating the suit is completely without merit and that the company will fight it vigorously.

    [Source: City Press]

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      A brand page has the option to select age limits which governs who may or may not interact with that brand. It’s definitely up to the parents to monitor what their kids search or like on the internet. If they are too young to decide for themselves, then they probably shouldn’t be left alone on a computer.

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