Today’s date – 11/11/11 – is an auspicious one. Particularly so for many Chinese couples, who have adopted “the day of six ones” as an exceptionally lucky wedding date, ignoring the fact that 11 November is usually celebrated as an unoffical singles day in China. Once a century, those extra two ones make this an excellent day to leave the single life behind.
Thousands of Chinese couples have descended on marriage registration offices around the country today. In Shanghai alone there are more than 3 300 couples scheduled to wed before tomorrow.
Although the government doesn’t officially recognise the day, don’t think businesses aren’t cashing in on this phenomenon. The day has been described as a ‘commercial bonanza’ and the Chinese wedding industry must be high fiving itself.
[Source: Sowetan]
[Image: Wedding Gallery]
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