-
RIM’s Terrible Past Quarter Was Terrible
13 Jul 2012 by Bearded Wiseman in Business, Economics, Finance, Mobile, Statistics
BlackBerry maker, Research In Motion, has had a terrible past quarter. The smartphone manufacturer is now literally hemorrhaging money and sales figures.
The latest numbers from Nielsen reveal another reason why BlackBerry investors should get out while they can: RIM is not manufacturing what people want.
And delaying the launch of the new generation of BlackBerrys until next year will likely add further terrible numbers to the company’s balance sheet in the months to come.
Nielsen reported yesterday that two-thirds of new mobile phones purchased in the second quarter of 2012 were smartphones. On top of that, Nielsen found that just under 55% of all US mobile subscribers owned smartphones, meaning something that was considered a high-end item just five years ago, is now ordinary.
Enter the smartphone manufacturer numbers: as far as smartphone operating systems go, Nielsen found that recent adopters over the past quarter unsurprisingly gravitated toward Android, which accounted for 54,6% of all new smartphone purchases, and iOS, which accounted for 36,3% of all new smartphone purchases.
It doesn’t take a genius to work out that there aren’t many percentage points left over for RIM’s BlackBerry devices.
Indeed, RIM continued to lose market share during the last quarter, as BlackBerry OS smartphones accounted for just four per cent (yes, 4%) of all new smartphone purchases — just two quarters ago, RIM’s share among new smartphone buyers sat at 15%.
Look at these two graphs. Stats don’t lie.
Meanwhile, RIM is considering selling a jet, and trying to lure customers with free booze and food in an elaborate attempt to close the wound that won’t stop bleeding.
[Source: BGR]
Latest News
-
Latest Naughty Hipster Of The Week Has A Ladder In Her Stocking – PART 11 – #naughtyhipster
As usual, it wasn't easy picking this week's 'Naughty Hipster Of The Week' - our weekly co...
-
The Final Vinous Word From Me
This is the last column from me here, for the known future at least. Which, let’s be hon...
-
MARIKANA REVENGE: Whistleblowers’ Names Exposed, As SA Police Website Gets Hacked By Anonymous
Wow - not great. 'Anonymous' has hacked the SA Police's website in a revenge attack for th...
-
Amazon Wants To Case Their Headquarters In A Mammoth Glass Bubble [PICS]
Here we have Amazon's proposed new headquarters in Seattle. These are the latest drawings ...
-
5 New Features That Apple Will Give Us In iOS7
Expert speculators (expeculators?) are teasing us again. According to Techzoom.com we h...
-
