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Seth Rotherham
  • Facebook Wants To Read What You Type And Then Serve You A Delicious Ad

    25 Mar 2011 by Jasmine Stone in Facebook
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    We all love Facebook. Some of us love Facbook so much that we’ve given up our meth addictions just to spend more time on Facebook. But every now and then Zuckerberg does something that just doesn’t sit right, like serving up adds as you type.

    According to AdAge.com, Facebook  is data-mining, in real time, about one percent of it’s members’ information, as a test. That makes up a total of about 6 million people. This means that as you type, Facaebook analyses the text and then serves you up a nice fresh ad based on what you write.

    So if you update your status with: “I’m hungry and would like chicken tonight”, Facebook could show you an add for KFC. Or if you update your status with: “I’m in the mood for some delicious pornography,” then Facebook could, theoretically, present you an add for, well, porn I suppose (but probably not).

    I don’t know. Maybe I should just not care and just grant Zuckerberg the rights to license my soul.

    [Source :  AdAge via gizmodo]

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