Blockbuster has been an American institution for well over 25 years. At the peak of it’s power, it employed up to 60,000 employees in 9,000 stores across America. Now, they’re moving online, and in so doing have closed all of their remaining 300 stores.

The final movie rental was made in Hawaii last Saturday at 23h00 – and the final movie ever rented? The incredibly apt and appropriate ‘This is the End’.

Blockbuster celebrated by sending out these tweets:

To which Seth Rogen replied with:

[Source : The Verge]