In a world of Netflix, Spotify, AirBnB and Uber, it’s little surprise that businesses – and people – are shifting away from the traditional concept of ownership and leaning more towards cost-effective rentals. Spanning industries, this renting trend sees a distinct move away from purchasing in what’s quickly becoming a leasing-based economy.
The reason? A new generation of consumers don’t want the burden of exorbitant repayments or the hassle of maintenance, taxes and other responsibilities. They can simply tap into a service for a certain period of time, and stop using it when they need to.
Examples of this new economy of sharing are everywhere. ZipCar, a USA-based micro-rental car service, has boomed since its inception in 1999, with more than 900 000 consumers and business owners enjoying the freedom and mobility of the app-based service. Bag, Borrow or Steal allows its users to lease designer handbags, clothes and accessories. The renting trend has really flown the coop with companies like RentTheChicken.com, an urban farming initiative that allows inner-city dwellers to rent egg-laying chickens – along with all the necessary equipment.
Vespa, South Africa’s (and the world’s) most iconic and reliable two-wheeler brand, is one of the pioneering local brands offering corporate rentals of their quality two-wheelers. Vespa Managing Director Andy Reid knows what’s up.
Access-based consumption is booming right now. Savvy business people know that renting a fleet, as opposed to buying one, is more convenient and cost-effective.
Parking space limitations and unforgiving expense increases mean fleet managers are always looking for ways to save on overheads. Our ‘consumptionscape’ is changing, and businesses have to change with it.
Benefits of a Vespa corporate rental:
- No initial deposit
- Quality Vespa Primavera 150cc
- Full maintenance included
- Comprehensive insurance
- Geotab live tracking system
- Off balance sheet financing
- Fixed monthly budgeting
- Branding opportunities
The benefits of a rental solution even extend to evaluating and training potential riders, to ensure businesses deliver with the right team on board. Vespa assists riders to obtain their learners and full bike license and give advanced rider training if necessary.