[imagesource:here]
Look Cape Town hipsters, you can’t have it all.
You want a house? Fine, but go ahead and forget all that fancy avo on toast you keep gorging on. That’s according to Australian millionaire Tim Gurner – more HERE.
Oh, and you can forget about that wonderful avo art too (HERE) – grow up.
Finally, though, avo lovers have something to rally around – and it all comes from this tweet:
That’s Google Ventures partner Ken Norton, by the way. Things are less funny when you have to explain them but here it goes, via TIME:
“Hold my avocado” is a riff on two things. First, it takes advantage of the “hold my beer” dialogue construction that’s become an internet joke to represent how politicians, brands, or other entities play a race-to-the-bottom game of putting their feet in their mouths…
But the thing that makes this catchphrase relevant is the canny swap-in of “avocado” for beer. We live in the era of peak avocado consumption. The proliferation of all things avocado-related, from overpriced toast to fancy pizza to elaborate art, has become shorthand for the trends and priorities that millennials, in particular, embody.
Millenial bashing and hipster bashing, what a rush.
Norton’s tweet is nearing the 70 000 retweet mark, which is pretty impressive, and people are taking notice:
I guess here’s the crux of the matter – “hold my avocado” is a quick way to sum up the Millennial experience: seeking luxury wellness, but potentially derailed by sociopolitical developments.
I guess only one question remains … how long until we see avocado-infused craft beer / craft gin?
[source:time]
