Despite getting knocked down by her health last year, and that unfortunate period where she dated Justin Bieber, Selena Gomez has come out on top, every time.
She’s currently working on new music, setting fashion trends, and is back with PUMA as the face of the Cali Sport athleisure range.
Gomez first appeared in a Cali PUMA campaign earlier this year.
Here she is loving life and the Cali Remix range back in August:
While the photoshoot for that campaign evoked California girl realness, the latest one pairs things down, adding a touch of sophisticated sportiness to the brand.
Over to Teen Vogue for more:
Selena makes her newest PUMA appearance for the debut of a brand new shoe in the ongoing Cali line. On November 6, the PUMA’s Cali Sport will arrive online and in select PUMA stores.
And while fans will have to wait a few days to get their hands on the sneaker, campaign pictures do reveal some details regarding design, including a mixture of pastel pink and gray coloring.
PUMA has revealed that the new sneaker is largely inspired by Gomez, her career, and her ability to keep fans guessing. Gomez has also designed a line of products for PUMA in the past.
“The first idea was to only do shoes, but now, we have an entire collection,” she said.
“It’s been such an incredible ride, from having the design meetings, to having to pick colors, silhouettes, accessories, and patterns.”
Something tells me she’s not even close to done.
While we wait to see what Gomez does next, South African fans can head on over to PUMA SELECT to browse PUMA’s other great collaborations and collections.
[source:teenvogue]
