Friday, January 24, 2025

Anti-Obesity Ads Targeting Children Draws Controversy

An advertising campaign addressing anti-obesity among children has come under fire in America. Many parents feel Strong4Life and their “Stop Sugarcoating” campaign blames the victims. One advert sees a chubby, young girl who stands with her arms crossed facing the camera. The tagline reads: “WARNING: It’s hard to be a little girl if you’re not.”

ASA Bans New Marc Jacobs Ad For “Sexualising Children”

The Advertising Standards Authority in the UK has ruled that a new ad for perfume, created by designer Marc Jacobs, sexualizes children. The campaign features teenage actress Dakota Fanning posing with an oversized bottle of perfume between her legs. The fragrance is called “Oh, Lola!” and the name is a reference to the famous literary character Lolita. You know, the 12 year-old who had sex with a man four times her age.

Yes, Advertising To Kids Is Important

Marmite, Mrs Balls Chutney, Iron Brew, and Tropica. These are the flavours of my childhood, and every now and then, a craving hits, and the inevitable binge ensues. I know, I disgust myself. Happily, I’ve been vindicated by science. Get a child hooked on your product in their formative years, and you’ve got them for life.