How Is It Possible That This Print Ad Made It To Publication?

16 Jan 2013 by Seth Rotherham in Magazines, Media

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It’s one thing having a spelling mistake on the net. But how does it happen in print? More importantly, how does it happen twice in the 10 main bold words of your copy. Karcher cleaning tools managed to do it in the latest issue of Your Family magazine.

This image was sent in by 2oceansvibe Andrew L.

We added the arrows to help you see what we’re dealing with.

Amazing.

Apparently Kercher do all of their print ads in-house.

Maybe they should pass the ad around, before sending it to print. You know, to get some opinions…

UPDATE: They also wrote ‘cant’ instead of ‘can’t’ – WOW!

 

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