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Seth Rotherham
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    30 May 2017 by Seth Rotherham in Business, Insight, Partners, Postbox Courier, Seth
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    OK, so last time we chatted, we established that we were going to make a website that sells electronic snake repellers. Play catch up HERE, although since then things have moved along very nicely.

    We now have a website – www.snakesaway.co.za – which is ready to sell the snake repeller and accept credit cards. It took a couple of hours to set up, along with the information I pulled from other websites to add some ‘flesh’ to the website.

    I included the source link on each of those pages.

    It’s important to bulk up the website as this helps with SEO, as well as ensuring that you don’t come across like a dubious, non-established online company.

    As detailed in my book, it’s important, too, to have testimonials – this also helps calm anyone’s fears regarding online scams.

    Because I have just started the website I don’t have any testimonials of my own. So I pulled those from the actual product’s original site (in Australia) so we could focus on the product, which has a proven track record. I know the service will be fine, because Postbox Courier will be personally collecting and delivering every order from Australia to South Africa.

    Here are some of the pages I’ve setup.

    SNAKE BITE FIRST AID

    ___________________________________________

    TYPES OF DEADLY SA SNAKES

    ___________________________________________

    PRODUCT PAGE

    Instead of holding stock, I have each order delivered from Australia to me. To buy that product, have it delivered to an Australian address, then collected from there by Postbox Courier, and delivered to our customers (anywhere in South Africa) + include some margin, we are charging R497 a unit (R1 990 for a pack of 4).

    ___________________________________________

    WHAT’S NEXT?

    So the next step is to setup Google Adwords to get some traffic to the site. These are the main search phrases I’ve identied:

    snake prevention methods
    snake deterrent reviews
    snake deterrents
    prevent snakes in yard
    how to prevent snakes from entering your yard
    preventing snakes in the yard
    snake prevention plants
    snake prevention fencing
    best snake deterrent
    snake away
    snake deterrent plants


    snake prevention in yard
    natural snake deterrent
    snake deterrents do they work
    snake prevention around house
    snake deterrent do they work
    snake prevention
    snakes deterrents
    snake deterrent
    do snake deterrents work
    snake deterrent around house
    snake deterrent home remedy
    solar snake deterrent
    deterrent for snakes
    how to prevent snakes
    natural snake deterrents
    natural deterrent for snakes

    Everything is setup and I’ve tested it works in Google search – that’s us at the top. 

    In our next post we will give you some traffic stats and hopefully news of a sale! If our timing is right and the appetite for this product is right, then we might have a winner. 

    That’s the joy about something like Postbox Courier – spot a gap in the local market, set up the delivery system with them, and let the good times roll. And if the good times don’t roll, how much time and money have you really lost?

    Remember Postbox Courier is also there for you to buy any products you want overseas and have them delivered to your very own overseas address, so you never have to hassles about buying things that “don’t deliver to SA”. You also never have to worry about your goods being stopped at customs again!

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