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Seth Rotherham
  • Checkers One, Woolies Nil

    14 May 2021 by Jasmine Stone in Business, Shops & Retail, South Africa, Tech/Sci, Woolworths
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    [imagesource:here]

    Not to drum on and on about it, but the past 14 months have forever changed the world.

    Will the office life ever truly return, or will employers realise that remote working can be just as effective?

    There are hundreds of questions like that to be answered, and another space that has seen a drastic shift is the efficiency of grocery delivery services.

    We have run comparisons of what’s on offer from the likes of Quench, CartRun, and Checkers Sixty60 before, as well as Woolies Dash.

    The latter certainly got off to a bumpy start, and as things stand, Checkers Sixty60 is very much dominating the market.

    Much of why can be seen from the name – shop in 60 seconds, and have your goods delivered in under an hour, with a delivery charge of just R35.

    Having fortuitously launched in November 2019, meaning some kinks could be ironed about before we went into lockdown, Checkers Sixty60 is going from strength to strength.

    The company even employed an additional 800 staff in order to deal with the surge without compromising on those core promises.

    MyBroadband reports that since its launch, the app has become the top grocery shopping app in the country, surpassing a million downloads:

    Although Checkers has not disclosed Sixty60 order numbers, industry speculation suggests it is currently processing around 10,000 orders per day.

    This represents incredible growth since its launch eighteen months ago…

    Checkers invested heavily in their user experience and employed global experts to help them to improve their customer experience.

    The company is also not trying to stock as many products as possible. Instead, it is only offering groceries which it knows are available and can be delivered quickly.

    Whilst Woolworths prides itself on convenience (that’s why they can wrap a simple sarmie and charge a fortune), Checkers is the one delivering on that front, having also waded into the more ‘premium’ market with their range of FreshX stores.

    There are also state-of-the-art Checkers outlets like the one at Constantia Emporium, which comes with floors aimed at reducing trolley noise and a range of artisanal services.

    That’s a picture of one such artisanal display right up top, and you may recall Seth taking us on an HD tour of said Checkers a while back.

    As things stand, on the delivery app front, Woolies are playing catch-up:

    Although Woolworths also has a high-quality online shopping experience, it falls short of the Checkers’ Sixty60 offering in terms of convenience…

    Playing second fiddle to Checkers, when it comes to online shopping convenience, is bound to leave Woolworths unhappy and possibly even mildly concerned.

    Checkers Sixty60 is available in 195 supermarkets around the country, whilst Woolies Dash only operates in 18 stores.

    Plans are afoot for a larger rollout, but at this stage, there’s much ground to be made up.

    Most of the feedback on Twitter regarding Sixty60 is positive (highly unusual to say the least), although, to be fair, there are some decent reviews of Woolies Dash, too.

    Still, there’s no denying that Checkers Sixty60 holds an advantage at this stage, although the battle is far from over.

    As long as I can sit on my couch and get my goodies delivered, I’m happy for the supermarkets to duke it out.

    [source:mybroadband]

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