UPDATED: The ASA Has Ruled In Favour Of Frankies: Woolworths Must Remove Its Retro Drinks
Frankies Olde Soft Drink Company CEO, Mike Schmidt, has today revealed the small beverage manufacturer has won its case against the larger retailer. Early reports indicated that Woolworths would need to remove its entire range indefinitely, but instead it will only need to repackage its products and remove the slogan: “Good Old Fashioned”. You can read the full Advertising Standards Authority report by following this link.