Oh, Yeezy, the power that you hold may not be as influential as you might wish, but you do get the world reacting none the less. Changing the title of his new album for the third time, following SWISH and WAVES, Ye then tweeted a picture of him in studio with the acronym T.L.O.P.:

He followed up that tweet with a little competition and obviously, the world went crazy trying to figure out what it meant:

Unfortunately no one knew – and how could they when it’s a super random title. Kanye them tweeted the album name, giving up the game, but added the track listing for good measure:

The Life of Pablo? What even is that? Who tf is Pablo?

[source: mashable&complex]