Friday, June 13, 2025

August 23, 2013

Electronic Cigarette Companies Are Sponsoring Sports Stadiums Now

Merthyr Town, in Wales, home of The Martyrs football team and their stadium, Penydarren Park will undergo a name-change to appease their latest sponsors, a electronic cigarette company. By September, the stadium will officially be called...wait for it....The Cigg-e Stadium.

Merthyr Town, in Wales, home of The Martyrs football team and their stadium, Penydarren Park will undergo a name-change to appease their latest sponsors, a electronic cigarette company. By September, the stadium will officially be called…wait for it….The Cigg-e Stadium.

The use of e-cigarettes in public spaces is a contentious issue, so it’s a fairly big call to have a stadium named after a brand. To be fair, these devices help smokers crippled by nicotine addiction – because that’s what it is nowadays when you have to go two meters away from the restaurant to have a smoke.

[Source : Wales Online]