Tomorrow will mark what many Saudi women will consider a small milestone in personal shopping. From this week, only female staff will be allowed to sell lingerie, relieving the embarrassment of buying underwear in the highly conservative Muslim nation. This is by order of the king, incidentally. The new law provides a rare opportunity for the employment of women, which was previously outlawed.
What started four years ago as a Facebook campaign called “Enough Embarrassment” has culminated in a victory for founder and activist Fatima Garoub. In addition making it a whole lot less mortifying, now that they don’t have to buy their personal garments from men.
Much of Saudi Arabia’s clergy remains vehemently opposed to women doing this kind of work, and still regards female employment as a crime prohibited by Islamic Sharia law.
[Source: Sowetan]
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