Dutch advertising company Interbest gets snaps for their bid to sell ad space on highway billboards. They displayed a chubby, hairy, dude, with an article of clothing removed every day – above the tagline, ‘The sooner you advertise here, the better.’ I know fat jokes aren’t classy, but these just worked.

And because it’s not radvertising if it isn’t succesful, Dutch Radio 2 bought up the space before drivers were exposed to the kinds of chubby dude anatomy that you can’t unsee.

[Source: Adverblog]