-
Radvertising: Ad Vibrates Through Listener’s Skull As They Rest Their Head On Train Window [VIDEO]
05 Jul 2013 by Jasmine Stone in Advertising, Marketing, Video
Recently train commuters in Germany who rested their heads against the train window received a message that only they could hear through the train window.
A transmitter attached to the window sends high frequency oscillations. These are then converted into sound by the brain which the person is able to hear through bone conduction. The advert was launched in January for broadcasting company Sky Deutschland’s new mobile app, Sky Go. BBDO Germany said:
Passengers got surprised and enjoyed this new form of advertising. Highly encouraging first reactions by commuters and our client.
Latest News
-
Some Like It Hot – Check Out The Festival Of Fire This Weekend
[imagesource:flickr] SA's hottest chilli festival is geared up to get tongues burning t...
-
Everything You Need To Know About The Best Treatment To Overhaul Skin Scarring
[imagesource:skinkraft] If you're struggling with scarring, acne scarring, or deep wrin...
-
Marriage Proposal During Baseball Game Goes Horribly Wrong
[imagesource:wallpaperflair] I speak from experience when I say the hours before a prop...
-
Trevor Noah And Roger Federer Get Lost In Switzerland For New Film [Video]
[imagesource:instagram/trevornoah] Son of Patricia and our favourite comedic export, Tr...
-
Scientists Confirm Plants Makes Sounds When Harmed, And Now You Can Hear Their ‘Cries’
[imagesource:flickr] We might have taken a few digs at the vegans this week, but surely...
-
-
-
2oceansvibe Partners
-
-
