Sometimes memes are all about mocking what’s happening on the news (Trump, Zimbabwe etc), and other times their origins are a little harder to pinpoint.

If you’ve seen the ‘sex is cool’ meme and wondered where that stemmed from then you’re not alone, and you have to skip back to 2015 (a simpler time) to find the origins.

Popular Twitter account @pakalupapito dropped this comparison back in the day:

Turns out that was a slow burner, because it’s only now that the meme is spreading. These below via Mashable:

Sure, who hasn’t?

Personal favourite alert:

Add three more ‘alrights’ in Matthew McConaughey’s voice – now you’re living.

[source:mashable]